Ascentech Services Limited – Our client, a leading Manufacturing company, is recruiting to fill the position below:
Job Title: Assistant Brand Manager (FMCG)
Location: Lagos
Employment Type: Full-time
Position Overview
- As an Assistant Brand Manager, you will play a pivotal role in shaping the success of our brands in the Nigerian market.
- You will work closely with the Brand Manager to develop and implement marketing strategies that drive brand growth and market share.
- This position offers an exciting opportunity to contribute to the company’s success in Nigeria’s dynamic consumer goods industry.
Key Accountabilities
- Propose advertising strategies for branding & performance.
- Be able to proceed with strategic planning, budgeting & execution, according to clients’ requirements.
- Be able to manage end to end campaign: set-up, launch, measure and optimize campaigns on Google, Facebook, Instagram, YouTube, TikTok & LinkedIn
- Be Google Ads Certified in Search, Shopping, Display & Video Advertising and have experience in an MCC environment for multiple & complex accounts.
- Contribute to all aspects of marketing activity, ensuring best practice marketing techniques, and communicating a clear promotional message.
- Create and issue promotional electronic newsletters (HTML & Text); become an ‘expert’ in what constitutes an effective email campaign.
- Maintain event website, apply SEO knowledge, and recommended ways to enhance user journey.
- Manage PPC campaigns, review results, and make recommendations.
- Utilise and manage digital tools (i.e., App, survey tool) to enhance campaigns.
- Manage the exhibitor promotional campaign and contribute to campaign strategy.
- Negotiate barter details with appropriate media partners and associations.
- Liaise with external suppliers (including PR companies, designers, online providers, data houses, registration companies, printers, photographers, and mailing houses).
- Support the implementation of research projects to review customer satisfaction and identify portfolio developments.
- Provide onsite support to ensure the smooth running of marketing-related activity (i.e., registration, press office, research, placement of branding and materials; sales stand).
- Have extensive expertise in Facebook Business Manager
- Be able to produce custom reports in Google Looker Studio
- Can present and create presentations.
- Be willing to follow the latest developments about Internet marketing techniques and practices.
- Have a strong work ethic.
- Be comfortable working under time pressure and strict deadlines.
- Be adaptable and flexible to a fast-moving environment.
Qualifications
- Bachelor’s Degree in Marketing, Business, or a related field. An MBA is a plus.
- 3-6 years of marketing experience, Digital marketing experience is a must.
- Have at least 5 years of experience in digital marketing tools such as: Google Ads, social media, and Web Analytics
- Have solid experience with Google Ads Editor
- Strong analytical skills and proficiency in market research tools.
- Excellent communication and interpersonal skills.
- Creativity and the ability to think strategically.
- Results-oriented with a track record of achieving targets.
- Familiarity with the Nigerian market and consumer behaviour is a must.
Application Closing Date
27th November, 2023.
How to Apply
Interested and qualified candidate should forward their CV to: cv@ascentech.com.ng using the Job Title as the subject of the email.